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Insight Ready

BE READY to leverage data to drive your business.

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Our research shows that when you compare world-class sales organizations to average sales organizations the difference is striking.

Sales and Marketing are aligned.


World Class



Large deals have the right resources allocated.


World Class



Global accounts are managed effectively.


World Class



Source: CSO Insights

Senior Director of CSO Insights, Seleste Lunsford, highlights the importance of data for sales and service leaders and how our Insight Ready offering can help.

Insight Ready is powered by CSO Insights, where data drives performance.

Insight Ready offers the most comprehensive benchmarking for sales performance. You can assess your own performance, compare yourself to world-class, and design bespoke research studies for your own organization. Data drives decisions and we can help put it in your hands.

We’re part of a larger company, but our research is independent.

When it comes to CSO Insights and the information they provide for Be Ready Solutions, it’s important to clarify one thing: Miller Heiman Group doesn’t influence their research outcomes. CSO Insights is completely agnostic — whether they’re collecting data for our use or yours. We all need data from the real world, for the real world. Anything less would invalidate their insights and the strategies derived from them.

Insight ReadyTM

Research-based perspectives on sales effectiveness and customer experience that help organizations find more, win more, and keep and grow more business.

  • Form data-driven sales strategies
  • Forecast accurately and manage the funnel effectively
  • Align Sales and Marketing
  • Train and enable your team
  • Plan for compensation
  • Align resources to opportunities
  • Enable frontline managers
  • Form and manage customer relationship models
  • Analyze the sales process
  • Reduce sales cycles
  • Improve organizational effectiveness

Put decades of data to work for you.

Insight Ready has a solid foundation in the experience and knowledge of some of the most renowned consultants and analysts in the industry — not to mention their decades of data. For years, our annual studies have served as the industry standard for sales leaders. These include:

  • Sales Best Practice Study
  • Sales Performance Optimization Study
  • Sales Enablement Optimization Study

These and many other studies from CSO Insights have helped sales organizations perform better for years. They can do the same for yours.

CSO Insights Products

Our benchmarking capabilities are the industry standard when it comes to delivering behavioral and operational insights for improved performance. They can also provide a holistic assessment of your organization’s selling and sales management effectiveness.


Advisory Services

  • Expands on Digital Membership to include personal interaction with our research analysts
  • Uncover and focus on specific strategic issues and challenges
  • Customized benchmark data and comparisons
  • Best practice analysis and frameworks
Visit CSO Insights Website

Comprehensive Benchmarks

  • Custom research services for improved sales performance
  • Benchmarking to assess your team or company against top-performing organizations
  • Sales skills assessment measures performance across competencies and provides 180º feedback
  • Predictive sales performance to understand your top performers’ characteristics and assess your candidates
Visit CSO Insights Website

Digital Memberships

  • On-demand, easily searchable content on your organization’s strategic issues
  • Published research on relevant sales performance and productivity
  • Exclusive best practices frameworks
  • New content every week
Visit CSO Insights Website

Gain Insight with our Latest Downloads

Download the Insight Ready brochure or the 2016 Sales Best Practice Study and learn how your organization stacks up to world-class sales organizations best practices.

You simply cannot be effective running 21st sales & marketing without accessing the wealth of knowledge and practical advice from CSO Insights. I have been lucky to work with CSO Insights on projects ranging from their annual report on sales effectiveness to working with our senior management team on sales trends and strategies to the crafting of well thought out research and white papers. Their work is simply the best – well researched, highly innovative and always on target. I highly recommend their services.

—Debbie Qaqish, Chief Strategy Officer

Sales Performance Spotlight

Sign up for this quarterly newsletter that’s full of interviews with business executives, academics and analysts to bring you key trends and issues for you to achieve top-line growth in your organization.

Be Ready

Insight Ready is powered by CSO Insights and is a part of the Be Ready Solutions from Miller Heiman Group. Our products and solutions are inspired by brands like Miller Heiman, Huthwaite, Impact Learning Systems, AchieveGlobal, Channel Enablers and CSO Insights. We invite you to discover all of our powerful products in sales and service performance, talent assessment, learning management, strategy execution, data and insights. Simply click on the overview button below and help your sales and service teams Be Ready to sell more and service better.