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The world of work has changed. More than 50% of organizations say that the way work gets done by their sales teams has materially changed in the last 6 months, yet only 20% have changed their requirements of what success looks like in a job.

The COVID-19 era has catalyzed the shift to a digitally enabled sales environment. This means that successful sellers need to have the skills that will enable them to adapt to, and excel in, this environment.

Transforming your sales organization starts with in-depth knowledge of who your people are, what makes them tick, and how you can take them to the next level. Our guide, What’s Next for Sales Talent: Understand the Full Picture, offers strategies to set your organization up for success.

In this guide, you’ll get insights into:

  • Talent implications in response to the shifting needs in the buyer’s journey.
  • How formal, data-driven approaches close the gap between the talent you have and the talent you need.
  • The importance of assessments and the value of personas in assembling effective teams and determining the best way to develop and coach your sales force.

Download the guide to chart a sales talent road map to weather a complex, challenging journey over the next months and years.