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Turn managers into coaches to reinforce Conceptual Selling®.

Conceptual Selling® Coaching outlines a comprehensive strategy for sales leaders to provide on-going coaching to help sellers prepare for meetings, lead customer-centric conversations and conduct thorough research with the Meeting Planner from Conceptual Selling®.

By giving sales leaders the tools they need to guide and coach sellers through customer interactions, Conceptual Selling® Coaching helps sales organisations to maximise individual and team coaching opportunities, continuously improving the value of buyer-seller interactions.

Help Sellers to Put Their Conceptual Selling® Training Into Action

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Benefits of Conceptual Selling® Coaching


Improve Understanding of Methodology

Sales leaders can coach sellers to gain a deeper understanding of the programme takeaways and processes covered in Conceptual Selling®.


Boost Use of Green Sheets

Ensure sellers are correctly and consistently using Green Sheets to plan meeting objectives and engage with buyers.


Help Sellers to Prepare for New Opportunities

Coach sellers on their meeting strategies to support the pursuit of new sales opportunities, increasing the likelihood of closed deals.


Mentor Sellers

Sales leaders can mentor sellers on how to use technology and methodology to move deals forwards, and make the most of their Conceptual Selling® training.

Delivery Options

  • Facilitated by experienced sales leaders, instructor-led training offers a hands-on approach for sellers that thrive on face-to-face collaboration and skills practice.

Help Sellers to Put Their Conceptual Selling® Training Into Action

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