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Consultative selling has several monikers, including value-added selling, professional selling and need-satisfaction selling. But at its core, consultative selling is the process of partnering with prospects and customers to create lasting, mutually beneficial relationships.

“Consultative Selling: Why Trusted Advisors are Better Salespeople” from Miller Heiman Group focuses on the importance and best practices of consultative selling, and how sellers can develop value-driven solutions that help customers reach their goals.

This report covers:

  • Differences between transactional selling and consultative selling
  • Key traits that make consultants excellent salespeople
  • How sellers can balance customer potential and cost of sale while completely servicing customer needs.

Fill out the form to download the report today.